Last week, John Mayer (aka Katy Perry’s ex-lover # 1) spoke with GQ Style where, among the number of topics he discussed, he revealed that he has unofficially collaborated with Nike to create his own signature sneaker. To do this, Mayer did not technically teamed up with the world-famous brand, but instead created his own shoe on NikeID before buying every pair the folks at Nike would sell him.
“I think NikeiD is a lot like iTunes University, where there is this great resource that no one thinks of diverting,” he said in the interview. “I plan to hijack NikeiD and really play with that where I’m going to have my own Nike shoe that Nike doesn’t have to give me.”
From there, the 39-year-old singer-songwriter revealed what he plans to do with so many of the same pair of shoes. “I’m just waiting for it to be discontinued on their site,” he said. “And I’m going to offer it as my own shoe through my Shopify page. Just for fun!”
The shoe John chose to tinker with just happens to be the Nike Air Max 90, which peaked in popularity just over a decade ago. Mayer, a famous sneakerhead, personalized a black, white, neon green and gray bubble style, which he dubbed the Air Mayers “Spirit Level”.
(Want a different way to step up your sneaker game? Here are the best summer shoes.)
In fact, here is an idea. Rather than just reading about them, here’s a look at her Instagram page. As you can see, they are coming out this Saturday June 29:
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It is not known how many pairs Mayer may have bought before Nike put the kibosh on this plan; if you want some, we don’t know if you should set your alarm clock and be ready to buy, or if you have a bit of a break on deposit day. It’s also unclear how much they’re going for, but Mayer said GQ that he “just wants to make enough money to buy exactly a four-pack of Clearly Canadians.”
It seems like too good a deal to pass up.
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