NEW YORK: While Nike is a popular brand around the world, Americans in general have taken a different turn by starting to burn down and ban Nike products.
Nike has just unveiled a new “Just do it” campaign and apparently it stars American football player Colin Kaepernick.
His only downside is that he knelt down during the US national anthem to protest police brutality against black Americans.
Obviously, many people supported the cause as Nike sales skyrocketed after the campaign launched, but some were not entirely happy with the new publicity.
Believe in something, even if it means sacrificing everything. #Do it pic.twitter.com/SRWkMIDdaO
– Colin Kaepernick (@ Kaepernick7) September 3, 2018
Why? well, it was deemed disrespectful to draw attention to a political cause while the US national anthem was playing.
US President Donald Trump made matters worse by tweeting against the player and calling his “act” offensive to America.
Much like the NFL, whose odds have dropped dramatically, Nike is absolutely getting killed by anger and boycotts. I wonder if they had any idea it would be that way? As for the NFL, I just have a hard time watching, and always will, until they defend the FLAG!
– Donald J. Trump (@realDonaldTrump) September 5, 2018
And now a whole American city has decided not to support sports society.
The mayor of Kenner, LA, has asked residents not to buy anything that features the Nike logo.
Kenner residents shared on Twitter what appears to be an official memo from the town which reads:
Effective immediately, all purchases made by a recall club operating at a Kenner recreation facility to wear clothing, footwear, athletic equipment and / or any athletic product must be approved by the Director of Parks and Recreation, or his representative. Under no circumstances will a Nike product or product bearing the Nike logo be purchased for use or delivery to a Kenner Town Recreation Center.
